OneAnother

The Cake Sale

Here’s a taster of a brand we’re making for The Cake Sale, a recent start-up which is going to sell great cakes, cookies, muffins and brownies in the workplace. 25% of their profits will be going to the brilliant Kids Company.

The pics here show the mocked-up packaging we created for a meeting at the Kids Co. There’ll be more to show you very soon as we design a website and get the packaging printed and deliveries start to offices all over London.

[nggallery id=42]

If you’re interested in having great cakes for a good cause in your office go to The Cake Sale’s homepage and send Michelle a message.

Need of some tasty branding yourself? Call Paul on 07812 038655 or email him.

Many of my designs have ended up in unusual places courtesy of the campaigns I’ve worked with. Here’s a selection of my outdoor work for Greenpeace and Stopesso.

The gallery includes brand assaulting adverts and banners displayed on a major supermarket’s HQ, poems about an oil giant for the London underground, a US president with fuel for brains and, strangest and most unpleasant by a long way, tagged dead Dolphins delivered to a government department.

Running a campaign and need good Design? Contact Paul.

[nggallery id=18]

For seven months of 2008 I worked with Veer, helping them to launch their products in Britain and Europe.

The role encompassed designing elements of the Veer site, designing features and graphics for the site as well as devising and designing compelling content for Veer’s thrice monthly email campaigns.

The gallery here starts with the site. The home and landing pages all required monthly updates of fresh content which myself and a writer developed. We would scour the Veer site and create themed galleries of images, type and illustration. These themes were inspired by insights from our marketing team as well as our understanding of what was relevant to Veer’s customers – mainly designers and media folk.

Creating the newsletters required the design of a set of templates which suited our needs. Once we’d done that we got on with populating them with images and copy, again based on themes, which linked through to galleries the Veer site. The galleries were a chance to be topical, putting great sets of images and type – which I curated – in front of our audience. This is the ‘Everyday Olympians’ gallery, which formed part of a newsletter mailed the week before the opening of the Beijing Olympics.

Type sample newsletters also consumed much of my time working with Veer. Having nearly 10,000 typefaces on which to base themes was both fearsome and a joy. Myself and Rosie (the writer) had great fun coming up with ideas for the type samples as you’ll see towards the back of the gallery.

Got a web project you need designing? Contact Paul.

[nggallery id=16]